Total Racing Solutions

A Michigan Corporation founded in 2006 and headquartered in Brighton, MI. We are a small but experienced group of motorcycle racing enthusiasts working in and for the sport. We are organized into three separate divisions that are related but completely separate. Total Racing Solutions Corp. is the corporate umbrella for TRS, Team-TRS, and TRS Media. TRS is the division dedicated to providing a select group of products and services for motorcyclist involved in motorcycle racing. Team-TRS is dedicated to supporting, sponsoring and promoting motorcycle racing and motorcycle racers and TRS Media is a full-time News Reporting and Consolidation Company. We’ll break out the details of the three divisions below but first an overview of our ideals and our history.

TRS is the collaboration of like minded individuals recognizing that the motorcycle racing community had a place for our specific group of services. While some parties would prefer to remain silent, the corporation was formed around the vision of long-time roadracer, builder and author James Bhathena. The premise that there is a need for our services is founded in the knowledge that for motorcycle racers in this country there are very few dedicated racing professionals available. There is an undeniable reality in this statement which is that in the US, motorcycles are the lowest paying segment of all the motorsport engineering disciplines. Where (especially in the case of our investors) it may be not the most profitable venture, it’s our passion hence the endeavor.

While there are several dealerships employing hundreds of competent mechanics these recourses are not set up for the needs of racers. Race bike preparation is a total different set of tools. Part time hobbyists (AKA weekend warriors or your Uncle Joe) are great there is a difference between them and someone who is able to earn there living in the sport. The racing business requires constant contact with the sport in order to produce the value and results that we are so proud of. It’s with these truths that we set forward and created the following businesses model.

The ‘vision’ comes from a long history in the sport going back to the 1950’s when James’ father raced BSA’s and Moto Guzzi’s. James has staked everything in pursuit of his passion. In 1987 he completed the FAST Racing School in Shannonville Ontario. He was awarded their ‘most likely to succeed in the sport’ award. He won an RZ 350 cup and rubbed elbows with the likes of Miguel Duhamel and Jacque Ginnett in what was affectionately know as ‘the Animal Open’. (An aptly named class if you can imagine what it would look like (in ‘87’) to have GSXR 1100’s, ZX10’s, RG500 Gama’s, VFR 1000 Interceptor’s and God only knows what else mixing it up together on a track that’s crazy bumpy and (at the time) about 12 feet wide.) He survived that to win many more races and after moving to the US won an AMA/CCS Middle Weight SuperSport Championship and even raced some AMA Pro stuff.

Some years later when he decided to make racing his career he entered the Motorcycle curriculum at MMI. He graduated the program (and Honda School) in eleven month on the Deans list. After returning to Michigan he opened Brighton Superbike and built it into a highly successful and profitable race shop. Under the Brighton Superbike (BSBK) banner he ran race teams in AMA Pro with riders like Shawn Conrad, Dave Duprey and Nathan Dressman at the same time building countless championship winning bikes for WERA and CCS riders. BSBK built successful drag bikes as well, most notably a GSXR 1000 that backed up a 8.128 second pass (all motor) at Milian Dragway. BSBK built or tuned bikes winning 22 championships in 7 years. Ultimately the success of BSBK pushed him further into the officeand farther away from the track. James sold BSBK to Recreational Leisure Corp. where it continues to service riders today. When he came to TRS he continued a relationship with WERA rider Eddie Kraft. James built the motor, shock, forks and Dyno tuned a Yamaha R6 and they won the 600 and 750 SuperSport Championship in 2007.

TRS is the division of the company that handles both product sales and service. Our intention on the product side is not to become some kind of racing superstore, quite the contrary. We sell racing products that we use and service. This is especially important in the area of suspension. We are an Ohlins authorized sales and service center, so that we can offer our customers suspension that works. By ‘works’ we mean suspension that is custom-built for the rider, not just baselined for their bike (you can read more about this in our suspension section). The service side is not what you might call typical. We only build race motors and race suspension. We encourage you to use the mail. On the Engine side we only take ‘the engine.’ For those customers who don’t feel comfortable removing their own motor we have an on going relationship with BSBK and they will pull it for you (no extra charge). During the racing season we require appointments for motor work. For more information please visit our services page and our store.

Team-TRS is a promotions company. It takes care of all support and promotions including sponsorship and contingency. We sponsor riders at several different levels. Some ride Team-TRS bikes and others receive products or discounts. We try to spread it around as much and as fairly as possible. If you’re interested in support the first thing to do is to fill out the support form on this site. We offer contingency to TRS customers in both WERA and CCS. For details on our current programs please refer to the incentives page.

TRS Media is the fastest growing division and potentially the most important. In an effort to reach as many people as possible we’re moving more and more resources towards the news and publishing company. The thinking here is ‘knowledge is power.’ While we can’t possibly serve all the people who regularly visit this website, by making our Multi Media division more financially viable we will be able to let more and more of the coveted trade secrets we now leverage through TRS available to everyone. We also provide the service of gathering pertinent and relevant industry and racing news for the whole community. We’ve recruited Rachele Bhathena (The Amazing Rachele) to serve as our Editor in Chief. She has the unique qualifications of having to listen to James backed up by a BS in English from Central Michigan University. James for the first time in years will not be working in the AMA Pro pits this year as a crew chief but will instead work as the field reporter. Using the resources we have in the smartest ways possible will allow us to generate the best results for our customers and our community. If you have a press release or would like us to cover your event, team, or rider, please email us at news@totalracingsolutions.com. All other media inquiries should be sent to info@team-trs.com. Thank You.